Client: TraXtion (formerly Tire Profiles)
Industry: Automotive Diagnostics
Background
TraXtion started in 2008 as an offshoot of ImageMap, a company known for developing diagnostic systems for railways. As TraXtion expanded into the automotive sector, they needed to improve their online presence to reach more customers.
The Challenge
TraXtion’s website was not getting enough traffic, and they weren’t ranking for important industry keywords like “fixed ops” and “automotive software development.” They needed help to become more visible online and attract more customers.
The Solution
Tech Around marketing created a custom SEO strategy to help TraXtion:
- Keyword Research: We found top keywords their customers were searching for, like “Fixed ops Toyota.”
- Content Creation: We built high-quality content that made TraXtion an expert in their field.
- Technical SEO: We improved the website’s speed, mobile-friendliness, and search engine optimization.
- Backlinking: We earned links from trusted websites to boost TraXtion’s credibility.
Results
- Top Rankings: TraXtion now ranks on the first page for key industry terms like “fixed ops.”
- Increased Traffic: Their website receives over 300 clicks and 2.9K impressions each month, bringing more potential customers.
- Improved Engagement: Visitors are spending more time on their site, interacting with their content.
Conclusion
With Tech Around marketing‘s help, TraXtion now ranks high on search engines, drives more traffic, and has a stronger online presence.
Want similar results? Contact Tech Around marketing today to grow your business online!